PRODUCT 360° is a visionary strategic marketing management, product development, creative design consulting firm that collaborates with its clients to grow business. Our specialty is in the beauty, fashion and lifestyle industries. We are based in Los Angeles and provide support with the following services: marketing management (company vision, mission, objective, goals & measures, brand positioning, consumer promotions, trade promotions, advertising & PR creative strategy, pricing recommendations, copy writing, collateral support recommendations & development, market research management, product development (cosmetics, OTC & non-otc skin care, fine fragrance, home fragrance, specialty gifts, hair care, hair color, bath, body, spa treatments, tools, accessories, beverages, nutraceuticals, strategic product planning, project management tools & training, concept development, formula design & development, package sourcing & design, product testing & regulatory compliance, new supplier resources, cost of goods analysis / reduction), competitive analysis (food / drug / mass, prestige, boutique / specialty, spa, online, TV, clinical, domestic & international, positioning, product lines, promotional strategies & tactics, pricing, distribution, advertising, online strategy, quantitative & qualitative testing), creative (visual concept development, logo, brand identity & naming, package design & development, seasonal theme & collection development, display & merchandising direction, material research & direction, art, model & product photography direction), print & graphic design (promotional materials, corporate stationery, collateral, direct mail, press kits, look books, trade show booths, line sheets, point of purchase, print & pattern design, package layout & production, illustration), web design (conceptual design & content development, home page & website creative, email blasts, web ads), sales planning (sales strategy development, buyer presentations, sales training materials & presentations), trend analysis (domestic / international beauty business, products, packages, technologies, ingredients, flavors, insights & inspiration for future direction).